Google Analytics Individual Qualification Practice Exam 2025 - Free Practice Questions and Study Guide.

View filters in Google Analytics are indeed powerful tools used to modify the data before it is presented in reports. However, these filters only affect data moving forward from the point they are applied. Once data has been processed and stored in the system, applying filters will not retroactively change or impact the historical data that has already been collected.

Choosing 'false' correctly reflects the functionality of view filters—that they cannot be applied to past data. This means any data that was collected before the filter was set up will remain unchanged, and the filter will only apply to new data going forward. This is significant for users who want to ensure that their reports reflect only the most relevant or specific data after a filter has been applied.