Google Analytics Individual Qualification Practice Exam

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Prepare for the Google Analytics Individual Qualification Exam. Study with comprehensive flashcards and multiple choice questions, each with detailed explanations. Enhance your analytics skills and ace your certification!

Each practice test/flash card set has 50 randomly selected questions from a bank of over 500. You'll get a new set of questions each time!

Practice this question and more.

What report provides data on how specific sections of a website performed?

A. Location report
B. Frequency and Recency report
C. Content Drilldown report
D. Top Events report

The correct answer is: C. Content Drilldown report

The Content Drilldown report is designed specifically to provide insights into how different sections of a website performed. This report organizes data hierarchically based on the structure of the website, allowing users to analyze page views, average time on page, and other key metrics for specific folders or sections. This is particularly useful for understanding which areas of the site are most engaging or may need improvements, as it offers a clear view of user interactions within the different content categories. In contrast, other reports such as the Location report primarily focus on user geographic data, the Frequency and Recency report examines user engagement concerning repeat visits over time, and the Top Events report highlights user interactions with specific website elements rather than organized content sections. These reports serve different analytical purposes and do not provide the detailed section performance data that the Content Drilldown report specifically delivers.